In today’s Episode of the Friday Fat Black, we sit down with #allergictoaverage superstar journalist and Witsup chief, Stef Hanson.

If you haven’t heard of Witsup, you must have been living under a rock. Through the efforts of Steph and her team, Witsup have been helping communities of women become more engaged in the sport of triathlon by creating ways to break down the barriers that and removing the intimidation that can be associated with triathlon.

There is one thing about Stef: her personality is infectious! You can’t help but get excited when she talks on the things that she is passionate about and that enthusiasm is unmistakable in the work that the Witsup crew do.

So sit back with a cup of your favourite caffeinated beverage, and listen to some wisdom from Steph.

What we cover:

It was great to talk with Stef and get more insight on how we, as coaches and representatives of the sport can work to making triathlon not only more accessible for women, but also more enjoyable and less intimidating. We are seeing a global shift in how women are being marketed to by companies, and this trend is helping push past the old school ideologies of gender in sport and helping to create greater equality.

If you want to know more about Witsup, head on over to:

www.witsup.com or follow them on @witsupcom on Twitter and Instagram or head over to their Facebook Page

Sponsors:

Smith Optics – Change is Easy

Specialized – Innovate or Die